There is a difference between storytelling and problem solving.

Storytellers use a rehearsed message sometimes equipped with a slide deck in order to influence, persuade, or promote good will with participants by using their skill sets.

Problem solvers prepare with visuals, quotes, and parables that can be inserted into a presentation at any moment to solve specific needs of participants.

No matter if you are giving a keynote presentation or facilitating a discussion, your participants expect more than just a set of slides hoping to make a point.  They expect involvement, entertainment, and engagement in a way that makes them think differently about what they are doing currently.  Otherwise it is a just another talk in another time slot.

Below I’ve listed some new skill sets you can use depending on the role you assume.

fortune teller

Presentation skill sets for storytellers

  • Time lining the talk
  • Setting the scene with words
  • Creating dialogue with the hero and other characters
  • Escalating conflict with the characters
  • Integrating humor into the talk
  • Resolving the problem with point connected to presentation
  • Using presentation software (PPT, Keynote, Prezi, etc.)
  • Locating high quality images that reinforce the story
  • Playing videos during the presentation that add value

Presentation skill sets for problem solvers

  • Questioning and clarification
  • Active listening
  • Framing for problem solving and decision making
  • Whiteboard delivery
  • App navigation and shortcuts.
  • Live polling using online and instant messages
  • Collaboration using mind mapping tools
  • Internet setup and connection among devices
  • Screen to Screen Selling™ for remote participants.

Which are you more?  A storyteller or a problem solver?  

Which skill sets do you need most help with?


Organizations bring in Doug Devitre from St. Louis, Missouri USA when they want to dramatically increase operational performance, create breakthrough value propositions, and serve customers beyond geographical constraints on a minimal budget. For more than a decade he has been setting trends with how organizations engage customers with social media, video marketing, and custom-built software applications. Doug’s book Screen to Screen Selling published by McGraw Hill pioneered the way sales professionals sold homes without being physically present before the COVID-19 pandemic. He is one of a select few who have earned the Certified Speaking Professional Designation from the National Speakers Association and has experience as a REALTOR.

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