strategic vs tactical

There are two kinds of people to measure progress:

#1 Strategic thinker

#2 Tactical implementor

See the chart to see the differences in how they think, what they say, and how they measure progress. To have a successful organization you need the best of both . Unfortunately tactical implementers can throw off strategic conversations by interjecting existing processes, technology alternatives, and reasons why big picture items won’t work.

Similarly strategic conversations can sidetrack implementers if leaders want to reposition during the execution phase.

The leader in the organization is responsible for making the distinction between strategic and tactical conversations by explaining how its team engages in how  decisions are made to create the vision and how they differ from how these ideas are put into action.


Organizations bring in Doug Devitre from St. Louis, Missouri USA when they want to dramatically increase operational performance, create breakthrough value propositions, and serve customers beyond geographical constraints on a minimal budget. For more than a decade he has been setting trends with how organizations engage customers with social media, video marketing, and custom-built software applications. Doug’s book Screen to Screen Selling published by McGraw Hill pioneered the way sales professionals sold homes without being physically present before the COVID-19 pandemic. He is one of a select few who have earned the Certified Speaking Professional Designation from the National Speakers Association and has experience as a REALTOR.

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